Rand Fishkin
Co-founder and CEO, SparkToro
LinkedIn · X · Bluesky · Newsletter · YouTube
Featured in SaaS Marketing Experts
- After reading three new studies, he's "less confident than ever" that more visibility in ChatGPT, Claude or Perplexity "would have much business impact for most companies." Google's AI Overviews, AI Mode and Gemini are another matter, which he thinks probably matter a lot.
Oct 22, 2026 · featured in Issue #1 - Links still kill social reach, at least for Rand
Oct 19, 2026 · featured in Issue #1
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